Want to keep your best advocates motivated to engage with your community and promote your brand? The incentives you offer in your advocate community are vital to keeping motivation high.

But not all rewards are created equal. Generic gift cards aren’t always the answer. Rather, you need meaningful and memorable rewards to recognize your advocates for their contributions, and keep them fired up to participate on an ongoing basis.

In this blog, we’ll give you 4 tips on how to strategically plan your rewards catalogue to inspire advocates to participate in your community.

1. Design a self-perpetuating rewards program

To boost advocate motivation and engagement, create a cyclical rewards program that feeds itself, giving administrators more time in their day. By rewarding advocates with points for their participation, their motivation will increase as they work towards…

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